Exactly. Conservatives lost the frame game (most likely on purpose). They should have made the case that gay marriage is an attack on natalism, public health, youth innocence, traditional values, etc. The left managed to make the gays the victim and once you've managed to turn a group into a victim you can leverage the genetic dispositions of millions of normie whites who have a sense of fair play and empathy towards the underdog. That's why Jews do everything in their power to keep their foot soldier minions hidden as victims. On the dissident right we have the same pre-disposition to fair play and honor but we've seen through the gambit.