Another funny thing about that video you're talking about where he says that Joey isn't gay. There was a part in the video where Blaire asks him if he's ever been and I quote, "Attracted to guys like yourself" aka attracted to masculine presenting men (hairy, masculine-ish, etc.). Obviously he said "No" and as soon as he did, Blaire promptly moved onto another question unrelated to it but the thing I find particularly funny is isn't it ironic how Blaire didn't follow up the question by asking if he had ever found effeminate men attractive? Aka men who do not present masculine in any way or don't conform to masculinity? Sorry it was just obvious that Blaire knew if he asked him that and joey would say what we were all thinking, it would shatter this delusion that Joey is actually a straight man. Never mind the fact that Joey has worked closely with Drag Queens and how he even admitted in that same video to another question where he did have a crush on another boy who he thought was a girl when he was younger because this boy had long hair and was of a smaller build. So yeah no, Blaire was just being a disingenuous twit as per usual in his videos.

But anyway you're right, he pornofies/bimbofies himself because he likes to think he's attracted straight men by doing this and when he gets comments like "You look so much better than real women" feeds his ego even more.