I have found this too. From what I have seen: It helps to calmly, kindly show things, but people need to think their way out of the maze. Some will never do it, many will once they have enough reason to question. Chances are a lot won’t come from you. Speak from personal experience, and as a witness to what happens. But they need to get themselves there, otherwise they’re just as disillusioned as before. Some friends will seek you out once they see something fucked up enough to really make them shudder. It won’t take long depending on where and with whom they hang out.