What's the odds it's a grift? Like sure she really does believe in the gender nonsense but ultimately her end goal here is $$$$$$$$. I mean she actually says that she got the idea from watching a John Oliver special about people setting up religious institutions in order to get rich. It wasn't about using religious status to access special civil rights, it was about using religious status to make money. And that's what inspired her.

She's someone who has already used a humanitarian crises in Texas to alter her lifestyle in a way that gets her tens of thousands of followers on social media. And now she's planning to leverage that following into a church and there is no doubt in my mind that she's doing that primarily for cash. Whether it's to get donations for her church or benefit from tax exemption or both (hint, it's both) her goal here is wealth.