You suckers...

submitted by JasonCarswell from (i.imgflip.com)

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[–]JasonCarswell[S] 1 insightful - 2 fun1 insightful - 1 fun2 insightful - 2 fun -  (1 child)

Ah. I'm not aware of any /s/Terminology for that or many other bait and switch cases like that, so I'd just call it punny until a better term comes up.

[–]screwballeclipsed 2 insightful - 2 fun2 insightful - 1 fun3 insightful - 2 fun -  (0 children)

Bait and switch sounds too nefarious. Punny works just fine.