It's another lesson that the moneymen need to relearn: you have to find someone brilliant, put your money behind them, and trust them to deliver.

It's not like we haven't learned it before. We were doing it constantly in the '90s. Japan still does it sometimes. "Wait, your game is about Norman Reedus throwing bags of his sweat and piss at ghosts? Well.... you're Kojima. Here's two hundred million dollars."

Try to please everyone with committee writing, and you'll just get bland, uninspired shit that pleases no one. "Woke" is not the sole industry problem here. It's that they refuse to take risks, to surprise, to challenge. All they can do is make sludge that vaguely reminds us of good games from fifteen years ago.