For the lazy: It starts out as someone who started taking a red pill around the time of 9/11, then noticed people stopped interacting except on digital devices which somehow wrecked his ability to do research? IDK honesty I kinda skimmed it. Lots of bloviating about how people should think, then finally we get to

There is no truth movement. There never was. There is only your journey to discovering what the truth is.

Shift from collective to individual responsibility. Others will follow your lead.

The moral of this story is that Benny Wills is someone who may be paid by the article, or else he had nothing but a deadline. Possibly either rubbish or r/im14andthisisdeep material, you decide