Gamergate II - The Guardian comes out swinging for Sweet Baby Inc

submitted by xoenix from (theguardian.com)

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[–]xoenix[S] 1 insightful - 1 fun1 insightful - 0 fun2 insightful - 1 fun -  (5 children)

For as long as there is ESG tipping the profitability scales, then there will be a demand for companies like this. But what they should be doing, like they do in most industries, is show you how to skate by the requirements with the bare minimum of effort. Then their service would actually provide value.

[–]LordoftheFlies 1 insightful - 1 fun1 insightful - 0 fun2 insightful - 1 fun -  (3 children)

Except that these companies are staffed, to the last, by true believers, grifters, or both. And the bare minimum doesn't satisfy either group. More feelz or more gibs, either is only possible if their goals are enacted to the maximum possible levels.

[–]xoenix[S] 1 insightful - 1 fun1 insightful - 0 fun2 insightful - 1 fun -  (2 children)

Probably not the actual devs and animators doing the hard work. The people you're talking about are likely easily replaced. Or could simply be eliminated in a lot of cases. If it weren't for ESG or other artificial pressures, I think the market would flush them out eventually.

[–]LordoftheFlies 1 insightful - 1 fun1 insightful - 0 fun2 insightful - 1 fun -  (1 child)

Probably not the actual devs and animators doing the hard work.

But how many of those work at SBI, which is listed in their wiki as "narrative development and consultation studio?" In fact, reading between the lines of the company history as presented, they're a glorified DEI enforcement racket specific to the gaming industry. I find it unlikely that such a company wouldn't have everyone from top to bottom fully onboard with the stated goals.

[–]xoenix[S] 1 insightful - 1 fun1 insightful - 0 fun2 insightful - 1 fun -  (0 children)

Oops, I got confused, I was talking about the gamedev companies themselves. You're right - existing DEI consultants are likely staffed with woke cultists. But I'm saying it makes more business sense to run these companies in a way that lets their client skate by the requirements rather than doubling down on everything, causing more work and disruption in the company. The newness of the industry has probably kept it protected from commercial pressures, but I would think this will change over time, if it isn't changing already.

[–]Bitch-Im-a-cow 1 insightful - 1 fun1 insightful - 0 fun2 insightful - 1 fun -  (0 children)

Seems like this is not as much of a problem as online bullying. The games industry can try to address both problems.