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EA is looking at putting in-game ads in AAA games — 'We'll be very thoughtful as we move into that,' says CEO(tomshardware.com)

13 points12 points15 points submitted by Drewski
all 6 comments

WoodyWoodPecker 1 insightful - 2 fun1 insightful - 1 fun2 insightful - 2 fun 24 days ago

https://youtu.be/YqQ6D0Bu-a8

Drewski[S] 3 insightful - 1 fun3 insightful - 0 fun4 insightful - 1 fun 24 days ago

Error: Please drink a verification can

Drewski[S] 1 insightful - 1 fun1 insightful - 0 fun2 insightful - 1 fun 24 days ago

archive.today mirror | archive.org mirror

CheeseWizard 1 insightful - 1 fun1 insightful - 0 fun2 insightful - 1 fun 23 days ago

• Pay for a game

• Get ads

MobiusRacetrack 1 insightful - 1 fun1 insightful - 0 fun2 insightful - 1 fun 23 days ago

I'm looking at outright boycotting any franchise that does this.

HiddenFox 1 insightful - 1 fun1 insightful - 0 fun2 insightful - 1 fun 23 days ago

I agree with a boycott. I think in-game ads would be a breaking point for most and a complete disaster for EA (or anyone who tries it.)

The only exception would be a sports game where it makes sense but even that has to be done tastefully.

"We'll be very thoughtful as we move into that"

Let me use my bullshit translator here. This means they will start out very small and see how bad the backlash is. If it's even remotely tolerable then continue to increase the ads until it's normalized.

Anyway, EA is one of the shittiest companies ever created. They have won the golden poop award twice! I've already sworn off their games so good luck to them. I doubt there is anything they could do to bring me back.