Feels have become more socially valued than facts lately.

I believe that's largely why they so doggedly pursue their tenet of anti-masculinity. Men tend to be rational and logical thinkers and women tend to be emotional and "pathetic" (as in pathos) ones. If you destroy masculinity to such an extent that it becomes dangerous to even talk like a man (and therefore think like a man), then you've greatly eroded the ground where the largest enemy to your religion must necessarily muster prior to an attack.

Watch clips of news shows from the 70s, or even the way that older comedians lampooned political shows of their time (like sketches from Monty Python). It's boring men sitting around a table and having a calm and dull conversation about the facts and issues. It's the least feminine way to have a political discussion. Compare that to today: it's Liked stories of a bartender-cum-congresswoman from NYC supposedly breaking down and crying in front children in cages. The rational objection that she's acting, that she was at a gate 1,000 meters from the facility, that the cages were myths, that the children were well treated, etc., all mean nothing. In fact, making rational objections lowers your de facto social credit score and makes it probable you'll be targeted by a female mob with their male enforcers. The logos has been destroyed and demonized. Evident in every commercial where a bumbling man fails to support his household while the competent woman with pockets on her pants (fashion is primarily a signal to women, not men) takes care of business. Evident in the fact that men who pointed out that George Floyd (identified as a cub for mother bears to protect) had a 3x lethal dose of fentanyl in his system and admitted to sticking the drugs in his asshole to get high, and he previously pointed a gun at a pregnant woman and shouldn't be missed, are attacked by the hysterical throng so much so that people have been fired for a single factually accurate tweet about it.